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Blogيوميات

How education can turbocharge your corporate social impact strategy

Michelle Parkes ·

The 'S' in ESG can often be the hardest to implement within your business. Not only are finding appropriate initiatives hard, but the all important measuring of impact can be difficult to quantify. Not helpful when you need to report back to the board on your efforts.

Many organisations from the small to the multinational are now finding that education has multiple benefits to their business. From community impact to employee engagement.

Here are some points on why education can prove to be a vital part of your social impact strategy.

  1. Addressing the green skills gap

There is a huge gap globally between skills being taught in schools and the requirement for people working in sustainable jobs. The education system has yet to catch up and STEM needs a massive push, especially amongst girls.

By investing in education, you can help close that skills gap and inspire and encourage children to follow a career in this space.

  1. Impact, impact, impact

ESG and particularly social impact requires you to be able to demonstrate tangible and lasting positive change. What better than helping to shape young minds! From learning about the problems the world is facing to being empowered to make changes that ripple out to families and local communities. All easy to track and report on. Winner!

  1. Engaging your employees

Many organisations find it hard to increase volunteering engagement amongst staff. Often staff find it hard to identify appropriate opportunities. Volunteering in schools, using exceptional educational resources, is an excellent way to share their skills and experiences. Helping to inspire the next generation of global citizens. Schools are crying out for volunteers to come in and run assemblies or workshops with the children. This provides an excellent way of demonstrating positive brand equity in the local communities you care about.

Why Earth Cubs to help with your social impact strategy?

We love telling amazing stories to children with a focus on education through entertainment. We have experience in either telling a story about your awesome company or else finding a topic that resonates with your company's SDG focus.

It's great to see more businesses realising the importance of education for social impact. We hope across 2024 and beyond that more businesses put education at the heart of their strategy and share a vision of the world we all want to see.

Get in touch today to find out more!


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